Denim by Premiere Vision: The Theme and the Players

We’re just two weeks away from Denim by Premiere Vision, the largest denim fabric trade show in the world. As we reported a couple weeks ago, the show draws in industry pros from all over the world who make, cut, sew, and wash the fabric we know and love.

This season they’re playing host to a hundred exhibitors from twenty different countries including denim weavers like ISKOBossaBerto, and Arvind; manufacturers, launderers, and finishers like Denim AuthorityFashion Point, and Sartex; and even denim technology developers like Jeanologia and Mactec.

They’re also welcoming seven new exhibitors to the show this season including Spanish spinner Unitin – Industrias Morera, one of the top manufacturers of real-indigo cotton yarn and tube-spun knitwear since 1969; Komet MetalTurkey’s largest producer of jean buttons and rivets; and Kilim Denim, a Turkish weaver founded in 1953 that’s developed a new fabric called “bionic denim” that uses yarns from recycled plastic ocean waste.


Indigo yarn samples from Unitin-Industrias Morero

Our old favorites include Kuroki Millsthe Japanese denim masters who provide 3sixteen with their special soft weft denim; Cone Mills, one of America’s most historied mills and currently the last producer of selvedge denim on US soil; and Nihon Menpu Mills, who provides their slubby selvedge to American brands like Rogue TerritoryLeft Field NYC, and a new proprietary blend for Kansas City’s Baldwin Denim.

Denim being woven at the Cone Mills White Oak plant

We thought we’d take a closer look at the atmosphere of the show and a few of the companies that will be showing their wares. As we mentioned, Denim by PV is showing in Barcelona for the first time. To reflect the nightlife ambience of the Catalan city, the theme of this year’s show is “Play the Game”, which invites you to take a gamble on warp yarns, slub tension, and finishing washes in the underground world of professional denim trade shows.

The show will have several secret denim themed bars and coffee shops and organizers will throw a massive after party at the end of the first day to keep the spirit going long after the booths have shut down. Perhaps their video can explain it better:

The show runs from the 21st-22nd of May so there’s still plenty of time to get over there. If not, you can check out their full list of exhibitors and events on their website, and let us know what you’d like to have covered. Hope to see you there!