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Fade of the Day – Naked & Famous Elephant 3 (2 Years, 4 Washes, 1 Soak)

Fade of the Day – Naked & Famous Elephant 3 (2 Years, 4 Washes, 1 Soak)

Before. Courtesy: Tate + Yoko.

Okay yes, Naked & Famous can be wacky. But don’t discount them so soon because although their concept jeans are a point of contention, the fades are the real deal.

This pair of Naked & Famous Elephant 3 jeans gives us a taste of what their products are capable of doing. It’s a far cry from their insane 32 oz. jeans, but is well within the heavyweight category of denim. With a super deep indigo warp and beige weft, reader Yuriy Glebov has worn his pair for 2 years with 4 washes and a single soak, producing some clear pocket fades and killer roping fades at the hems.

The deep indigo warp has stayed fast and still has plenty of indigo left, but Yuriy has made some admirable progress on these pachyderm pants.


  • Name: Naked & Famous Elephant 3
  • Fabric: Deep indigo warp, beige weft sanforized selvedge denim
  • Weight: 19 oz.
  • Fit: Weird guy
  • Unique Features:
    • 1/4″ thick leather patch
    • Tonal stitching
  • Available for $175 at Tate + Yoko

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