• Start Here
  • Shop

Fade Friday – Pure Blue Japan XX-011 (2 Years, 7 Months, 4 Soaks)


Pure Blue Japan X-011 before (courtesy of Rivet & Hide)

It’s finally Fade Friday and here is a beautiful pair of PBJ’s to make the start of the weekend that much better. Noel Ong from Singapore has worn these everyday for the past three years and it shows. The overall front fade looks like it came straight out of a mineshaft with its dirty fades.

The back of the jean proves to be just as impressive. The back pockets are almost white and the honeycombs are thin and neatly stacked. Noel only has two repairs, one under the left back pocket and a minor crotch blowout. But considering he’s worn them climbing cliffs in Vietnam, that ain’t too bad.


Join today and gain instant access to:

2 product giveaways per month
Exclusive Heddels+ articles and podcast episodes
Heddels+ Discord community
No ads on the entire Heddels site
Up to 20% off at the Heddels Shop, STAG Provisions, Blue in Green, Clutch Cafe, and more!