Don’t be afraid of corduroy. Its soft, cotton wales long to embrace you warmly. If you’re still not warming up to the idea of the stuff and still associate it with frumpy old college professors, maybe Freenote Cloth can change your mind.

Their very first collaboration with Standard & Strange has yielded their Modern Western Shirt in a handsome burgundy Japanese corduroy. If their Classic Jacket was too much of an investment to jump into the corduroy pool, this latest of collabs should make it easier to dip your toes into the wide world of wales. Matching color corozo snaps, signature Freenote soft western yoke, extra fine needlecord, and sewn in Los Angeles, they make a compelling argument.

Available at Standard & Strange and Freenote Cloth for $240.