• Start Here
  • Shop

Fade of the Day – Todd Shelton Pro Selvedge Raw (21 Months, 3 Washes)

We’ve had a few brands make fade-debuts lately, and this edition of Fade Of The Day marks the first appearance for U.S.-based label Todd Shelton. They’re not huge in the denim game, but this pair of Pro Selvedge Raw, submitted by Brian Fauber, of Ohio, are made of solid 14 oz. Japanese denim, and the fades aren’t too shabby either.

Brian has been wearing these jeans for almost two years, and tells us that the fades we’re seeing here come from casual, daily wear. The denim has developed a steely blue cast after three washes, with contrast coming from the white whiskers and faded lap. The honeycombs are slightly restrained, but the train-track fades down the outseam, and some pronounced roping on the hems make for a solid look.

Todd Shelton Pro Selvedge Raw Denim Jeans

  • Fabric: 100% cotton selvedge denim
  • Fabric weight: 14 oz.
  • Fabric source: Japan
  • Made in: USA
  • Fit: Varies
  • Additional Details:
    • One wash
    • Zip fly
    • YKK rivets
  • Available at: Todd Shelton for $240

Join today and gain instant access to:

Exclusive Heddels+ articles and podcast episodes
Heddels+ Discord community
Up to 20% off at the Heddels Shop, STAG Provisions, Blue in Green, Clutch Cafe, and more!