Shockoe Gets Grilling with Their Deadstock Apron Made of Abandoned Factory Denim
So, you’re wearing your best summer get-up and you’re called upon to man the grill at your family BBQ. You don’t want to look like a wimp, but you also don’t want your aunt’s famous BBQ marinade all over your new chambray shirt. That’s where the Deadstock Apron by Shockoe Atelier, comes in. It’s a raw denim apron that will protect your goods while you man the coals, letting you bring some fades to the cookout at the same time.
To produce this apron, Shockoe partnered with a local Richmond butchers, JM Stock Provisions, and Richmond Grid, a publication which covers creative happenings in the VA area. The deadstock Cone Mills denim used to construct this piece was discovered in an abandoned factory in Petersburg, VA, and it’s coarse texture and bright indigo tone would indicate that it probably dates back to the 60s or 70s. Complementing the adjustable collar and belt-loop style waist tie, this apron is constructed with BBQ-ready features like a utility chest pocket and tong strap on the lower waist.
Each piece is signed, numbered, and finished with a branded chest label and hardware. Naturally, this apron’s also covered by Shockoe Atelier’s free lifetime repair guarantee. Kiss the cook.
Available at Shockoe Atelier for $95.