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Ginew and HOUSE OF LAND Collab on a Denim Shop Coat

Ginew and HOUSE OF LAND Collab on a Denim Shop Coat

David Matoba modeling the Shop Coat.


Native American-founded denim brand Ginew has teamed up with Austin, Texas-based label House of Land for another iteration of Ginew’s Shop Coat.

Inspired by early car clubs, Ginew designed a classic jacket with a modern fit, and in this version, made it out of a custom 12oz. selvedge denim from Nihon Menpu Mills in Japan. The jacket features front button closure & cuff, raglan sleeves, internal chest pocket, front side welt pockets, and custom-made brass d-ring cinches in back.

Ginew and House of Land (design agency LAND’s apparel arm) released two other versions of the Shop Coat earlier this month in olive and natural canvas, but for you faders out there, the denim one is the way to go.

The jacket will be available for $345 at Ginew and to try in person at Seattle retailer Division Road.

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