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Story Mfg.’s Short On Time Jacket Is (Literally)The Salt Of the Earth

Don’t know about you, but I’m loving natural/ecru fabrics lately. I plug them whenever I can. It is, after all, the season. But something I didn’t know about these bright fabrics was that brands sometimes use harsh chemicals and bleaches to get that summer-ready hue.

Luckily, Story Mfg. only uses the best natural dyes, and in this case, the bleaching power of the sun as well. Instead of any harsh chemicals, they went with earth salts to naturally bleach the color out of this Short on Time Chore Coat.

This boxy chore coat has the fit and function you’d expect, with a little extra pizzazz. Hand block-printed motifs are accompanied by equally detailed embroidery, all for a jacket that will put a smile on passersby’s faces.

We all could use a little whimsy right now and Story Mfg brings plenty, along with their personal commitment to saving the planet (and us) from nasty products we shouldn’t be consuming anyway.

Available for £345 at Story Mfg.