
Denim Banners – Art and Advertising for a Simpler Time
In the year 1967, Levi Strauss & Co.finally moved their advertising energies from romantic renderings of the Old West to trendier…
See More FeaturesIt’s hard to imagine anything more ubiquitous than the jeans made by Levi Strauss & Co. As capitalist as Coca-Cola and as American…
In the year 1967, Levi Strauss & Co.finally moved their advertising energies from romantic renderings of the Old West to trendier…
See More FeaturesOne USA workwear brand that slid under the radar — Put This On Everyone’s favorite sweater earned it’s ranks in war —…
See More FeaturesTrigger warning: if you already think that the government is watching your every move through daily technology use, this jacket…
See More FeaturesDeadstock fades are the order for today’s Fade of the Day with this pair of early 1990s Levi’s! Heddels reader…
See More FadesJust because you’re a dad in jeans doesn’t mean your jeans have to be “dad jeans”. Heddels reader and denim…
See More FadesShouts out to all the ladies out there rocking raw denim just as hard as the dudes! Today’s Fade of…
See More Fades