{"id":122894,"date":"2018-10-22T00:00:54","date_gmt":"2018-10-22T06:00:54","guid":{"rendered":"https:\/\/www.heddels.com\/?p=122894"},"modified":"2018-10-22T10:55:58","modified_gmt":"2018-10-22T16:55:58","slug":"hellequino-is-pushing-the-raw-denim-needle","status":"publish","type":"post","link":"https:\/\/www.heddels.com\/2018\/10\/hellequino-is-pushing-the-raw-denim-needle\/","title":{"rendered":"Hellequino is Pushing the Raw Denim Needle"},"content":{"rendered":"
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The world of raw denim is vastly populated with products that follow the same blueprint year in, year out. This is by no means a bad thing, but the perennial status of the five-pocket jean has created a tough climate for new brands who want to do something different with raw denim.\u00a0One brand, however, is up for the challenge. That brand is Hellequino<\/strong><\/a>.<\/p>