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Even ONI Is Pre-Washing Denim Now

Love wearing pairs of masterfully worn-in, faded raw denim jeans, but don’t love putting in all the time required to achieve a brilliant fade? Check out the ONI Denim ONI-240-18UD Neat Straight 15 oz. Low Tension Denim in the 18 Month Used wash, you lazy oaf.

We’re starting to see more and more pre-washed selvedge denim from the bigger Japanese brands – Sugar Cane, Warehouse, Fullcount – and now, ONI! Most people still like to earn their fades, but there is most certainly a place for the new school of pre-washed Japanese denim, and these ONIs are actually a nice break from the brand’s usual onslaught of slubby, starchy, raw denim.

Made from 15 oz. selvedge denim that has been processed to look like a fabric that’s been worn and washed hard over 18 months, the ONI-240-18UD is a five-pocket, regular/slim straight the brand is dubbing ‘neat straight’. Perfect for a pre-washed jean. They’re fitted with a metal button fly, leather ONI patch, intact ONI back pocket arcuates, and all the perfectly-formulated honeycombs, whiskers, and authentic-looking fades you can dream of.

Available for $231 at Hinoya.


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