Cost Per Wear and the Nostalgia Variable
If you’ve been following our site, you might have noticed a tagline that reads, “Own things you want to use…
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Op-Ed features shine a light on the culture and opinion that surround the products and and brands we cover throughout the site.
Soorty is Pioneering Recycled Fabrics and Water-Free Garment Dyeing
With the world barreling ever deeper into climate change, the impact of the fashion industry cannot be understated. Even so,…
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Levi’s Gathers a Century’s Worth of Denim for a White Oak “Tribute”
In 1915, Levi’s and Cone Mills made what’s called “The Golden Handshake”, an agreement saying Cone Mills would produce all…
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The Oilers Car Club and Watered-Down Denim Just Don’t Mix
Unsupervised time on the Internet is wading into a murky pool, indeed. African princes need money to liberate their stolen…
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Soorty’s Future Possibilities is Clearing the Air on Sustainability
With the world barreling ever deeper into climate change, the impact of the fashion industry cannot be understated. Even so,…
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Running Gear I’ve Owned
I got a Sony Sport Walkman when I was eight-years-old. I bought it for $30 at the local Circuit City,…
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The Weird and Glorious Culture Shock of “Take Ivy”
In September, 1945, Kenzuke Ishizu was living an uneasy existence, locked in a former Japanese naval library in Tianjin, China….
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Wrangler: A Heritage Brand Looks At 70
Wrangler and I have a long history together, going back to the time when they were merely “middle-aged” as a…
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Wretched Excess: The Rebellion of the Wide-Leg Pant
In many ways, our niche community of the denim-obsessed is progressive. We value craftsmanship, ethical production, and antiquated—though, often superior—means…
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Spooky Denim Halloween Costume Ideas from the Heddels Team
The gourds and ghouls are out and about for Halloween and if you want to align your denim love with…
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