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Fade Friday – Unbranded Slim Straight After 1 Year

Several weeks ago, we covered John Marcelo’s journey, whereby he is closely documenting his daily wear of Unbranded denim. Though John is just under one year in, we’ve been fortunate to have one of our readers, Lawson Bunch, reach out and submit his one-year old Unbranded denim for this week’s Fade Friday.

As his very first pair of raw denim, Lawson didn’t wear them everyday (about 4 times/week) but did make sure to break them in through a flurry of activities and adventures.  From rock climbing and hiking at the Red River Gorge, to sawing down trees in Michigan and attending numerous concerts, this pair of Unbranded have been run through the gauntlet.

In Lawson’s words,

These jeans started off really stiff but are now as soft as butter…I really like the donut button fades on the fly and the whiskering.


  • Unbranded raw denim
  • Weight: 14.5 Oz.
  • Fit: Slim Straight
  • Number of Soaks: Two
  • Number of Washes: Two
  • Notable Fades: Everyday carry (e.g. pocket knife) outline on right coin pocket, wallet outline on back pocket


Additional Resources

  • Lawson Bunch (a.k.a. Teddy Bear Lumberjack) blog

Stay Raw!

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